“Practical Learning” is Right on Target!

In her opinion piece in August’s Inside Counsel, Janice Block asserts that today’s law school students need practical skills including Problem Solving, Project Management, Packaging Information and Financial Literacy, among others.  She is dead on!

My book, Start and Grow Your Limited Scope Practice: How to Make Money Serving the “Do It Yourself” Client, was written precisely because law schools do NOT teach enough pragmatics.  Basic details about how to manage time, the importance of market research before opening a new practice, and finding ways to be more efficient with your efforts are sorely needed in any practical component of a legal education.

Hopefully, law schools will take Ms. Block’s and others’ similar comments to heart as they try to remain competitive in the legal education industry.

‘Back to School’ Price for Limited Time!

To help law students who are returning to school for the fall term, I have temporarily reduced the price to $8.99 for the Kindle edition* on Amazon.com (and the equivalent price in most other currencies).

To take advantage of this special, temporary price reduction, click on this link and complete your transaction on Amazon by 11:59 p.m., CDT, August 31, 2013.  Remember: you do not need a Kindle to read the book; free Kindle reader software is available for most computers and mobile devices (see details at right).

Quantity discounts are also available, particularly for law students and other groups reviewing Limited Scope Representation and “Unbundling” as part of their studies.  For more information, contact me through this blog or via LinkedIn.

*PDF edition price is still $9.99, though quantity discounts and redistribution rights are also available to qualified groups.

Addition by Subtraction

A couple of comments recently from people who have read the book are interesting when you consider them together.  One person wrote that people were contacting her asking her to handle only parts of their legal matters, even though she had done no advertising at all.  She was thoughtfully working on ways to handle this growing demand and reported that she made good use of the resources in my book.  The other person said he was considering offering LSR, but thought it may detract too much from the perceived value of his full-scope representation business (which, he admitted, was not keeping him fully busy).

This is one of the apparent (g00d) paradoxes presented by LSR:  you can actually have more business by doing less for your clients than most small firm and solo practitioners have by sticking to full-scope, traditional legal services.  I expand on the math in Start and Grow Your Limited Scope Practice: How to Make Money Serving the “Do It Yourself” Client, but the basic premise is that high-volume, low-involvement legal services are in higher demand than highly-personalized, high-involvement legal services.

As any public or county law librarian in a county of any significant size can confirm, there are a lot of people who are willing and able to pay for “help” but do not know where to get it.  Get my book to get ideas on how to find and market to these eager prospects.  You’ll be glad you did!